50 charities with biggest increases to Facebook audiences in 2017

Following the post earlier this week about the charities with fastest Twitter growth in 2017, this time I’m doing the same for Facebook. While the National Trust saw the biggest increase to its Twitter audience, on Facebook it had to settle for second place to Cancer Research UK. Cancer Research UK started 2017 with a… Continue reading 50 charities with biggest increases to Facebook audiences in 2017

Cancer Research UK’s Mother’s Day video

You should watch Cancer Research UK’s new Mother’s Day video. Entirely made up of user-generated content, it simply shows mothers who have survived cancer enjoying time with their families. I think it’s brilliant. It’s really simple, puts real people’s stories front and centre and, above all, is a celebration of something positive. It also got me thinking… Continue reading Cancer Research UK’s Mother’s Day video

National Trust and Cancer Research UK fastest growing charities on social media

The National Trust and Cancer Research UK increased their leads as the most followed charities on Twitter and Facebook during February. The National Trust already had a following of 671,735 on Twitter – more than any other charity – by the end of January. It increased its followers by a further 10,880 in February, a… Continue reading National Trust and Cancer Research UK fastest growing charities on social media

Charity presence growing faster on Facebook than Twitter

The number of people liking charities on Facebook is increasing almost twice as quickly as the number following them on Twitter. I looked at the size of social media audiences across 93 charities and found that their total Facebook audience increased by 161,826 in January, compared to an increase of 85,510 for Twitter. There were 13 charities… Continue reading Charity presence growing faster on Facebook than Twitter