There are 10 charities that have grown their Twitter audience by more than 10,000 since the start of the year.
Way out in front is the National Trust, which despite starting 2017 with more followers than any other fundraising charity has since added a further 40,732.
It is followed by Macmillan Cancer Support, which has added 29,062 followers since the start of the year.
The rest of the top 10 is relatively bunched together, with increases of between 10,000 and 16,000 followers.
One interesting thing about the charities with the fastest growing Twitter audiences is that they are mostly the ones that had a big following in the first place. Of those that grew their audiences by more than 10,000, only Rethink Mental Illness started off the year with less than 200,000 followers.
As a footnote, April saw a couple of notable charity Twitter milestones.
The National Trust became the first UK charity to have more than 700,000 followers, its rate of growth apparently unaffected by the controversy surrounding its egg hunt. And Help for Heroes became only the third to break through the half a million mark!
Increases in Twitter followers (since January)
- National Trust, 40,732
- Macmillan Cancer Support, 29,062
- Mind, 15,816
- Comic Relief, 12,868
- RSPB, 11,856
- BHF, 11,424
- Dog’s Trust, 10,457
- Cancer Research UK, 10,300
- Help for Heroes, 10,256
- Rethink Mental Illness, 10,071